Ms. Publicity

Supporting a family coping with Down Syndrome or Autism…helping a veteran overcome PTSD…feeding a family hit by hurricane Sandy…working with no-kill shelters to save homeless animals…who knew you could do all that with a Hoodie?

In this busy season of shopping and gifting, people are looking for meaningful and ethical ways to give…and give back. The old way of shopping for “things,” merely to check off a line item on a gift list, is no longer valid in our complex world. People are looking for ways to give, but they’re busy, cash-strapped or simply bewildered by the number of charities and causes asking for money.

In comes Rhyme & Reason, offering an easy shopping alternative for socially conscious consumers. With every purchase, the company will donate 10% of the price to the charity of the buyer’s choice. Not 10% of profits, but a full 10% off the top of the purchase price.

As a Certified B Corporation, Rhyme & Reason meets rigorous standards of social and environmental performance; legally expand corporate responsibilities to include consideration of stakeholder interests; and build collective voice through the power of the unifying B Corporation brand. As of December 2012, there are over 600 Certified B Corporations from over 60 industries, representing a diverse multi-billion marketplace.

Certified B Corporations meet higher standards of social and environmental performance, transparency, and accountability. It’s like a LEED certification, but for a business, not just a building (or Fair Trade certification, but for a business, not just a bag of coffee). The performance standards are comprehensive and transparent. They measure a company’s impact on its employees, suppliers, community, and the environmental.

Unlike traditional corporations, Certified B Corporations are legally required to consider the impact of their decisions on their employees, suppliers, community, consumers, and environment.

For more information or to purchase, visit RhymeClothing.com